Assistant Brand Manager – Food in a Minute

  • Company:
    The Kraft Heinz Company
  • Location:
  • Salary:
    negotiable / month
  • Job type:
    Full-Time
  • Posted:
    6 hours ago
  • Category:

Job Description

Here at Heinz Wattie’s we believe in meritocracy. Put simply, you get out what you put in to a career here. Our ambition is unparalleled, just like our stable of 35 brands, working across 37 categories in New Zealand. As the biggest branded FMCG supplier to the NZ food and grocery market, with the biggest and best brand in consumer goods we are well placed to help you reach the very best of your potential, developing your career like you never believed possible! About the role Calling out all those passionate about food! Reporting into the category’s Senior Brand Manager, this role is within our Ready Meals brand marketing team, based in Newmarket, New Zealand. Responsible for managing our iconic Food in a Minute brand and developing strong relationship with key stakeholders to develop yearly content plan for all digital channels to support brand Own and deliver brand strategy for Food in a Minute using consumer insights and today’s trends Responsible for content creation and planning including recipe development and production Drive strong digital media strategy to drive best reach, impressions and engagement Drive and deliver integrated communications campaign using consumer led insights and supporting brand plans and strategy Manages Food in a Minute digital channels such as the website, Facebook and Instagram effectively and efficiently Liaise with media and creative agencies on a daily basis to drive strategy and leverage content across all channels Support annual budgeting, quarterly forecasting and manage monthly A&P spend Communication and coordination across cross-functional teams including Sales, Operations and Management Opportunity to also drive other brand Marketing projects within the Ready Meals team About you Minimum 2+ years in marketing or agency experience A passion for Food is a must! Experience and knowledge in digital marketing, SEO, SEM, social media and website Ability to analyse and interpret data to make recommendations Strong presentation and communication skills (written and verbal) Detail oriented with strong project management experience and ability to manage tight timelines and drive project team Problem solver who can think outside the box, with resilience to bounce back from setbacks What we can offer you A competitive remuneration package Career trajectory and success only limited by your hunger A development focused culture, to help you realize your best potential An incredible local business, with genuine global and local career opportunities Autonomy, ownership and meritocracy: learn how to own a business! The breadth of experience of working across 37 brands in 35 FMCG categories, all under one roof Only people who are eligible to work in New Zealand or who are certain they can gain eligibility through immigration processes should apply. Evidence will be required. #LI-DNI Location(s)Newmarket – Auckland