Product Marketing Manager

  • Company:
  • Location:
  • Salary:
    negotiable / month
  • Job type:
  • Posted:
    2 days ago
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We help vets be vets with next-generation Practice Management software. Our mission – develop and distribute disruptive technology that changes the veterinary market globally. Feel like you can get onboard with that?We’re looking for a one of a kind Product Marketing Manager to develop go-to-market strategies for new features and partnerships to boost adoption of ezyVet and maximize revenue. We’re looking for the ‘glue’ that binds our product strategy to the tactics we need to drive success in sales and marketing. You can unpack you’re tool kit of customer insights, internal data, market research and competitive analysis to craft messaging, positioning, competitive differentiation, and go-to-market strategy. Working closely with our customers, product owners, partnership managers, developers, and other stakeholders you’ll ensure readiness and successful product and partnership launches.Own our Product Marketing by;Develop the go-to-market strategy for new features and partnerships.Lead the delivery of cross functional go-to-market plans and be the glue between marketing, product and the rest of the go-to-market team.Undertake competitor and market analysis to understand ezyVet’s competitive position and collaborate with product owners to ensure we build features that lead the industry and best meet our customers’ needs.Work with customers, product owners, designers, dev teams and other stakeholders to form a deep understanding of customer problems.Produce and deliver enablement tools and resources to support our sales & customer success teams to effectively sell ezyVet and our partner solutions.Inform and execute campaigns which leverage ezyVet’s value proposition inspiring veterinary businesses to adopt ezyVet and driving an increase in customer satisfaction.Develop and evolve market segmentation for each product and partnership offering.Represent the company with virtually any audience to explain the customer-led benefits of ezyVet and our Partnerships.What you’ll need;Demonstrated track record of success launching new products to market and driving adoption.Hustle, grit and determination to get the best outcomes.Initiative and the ability to work autonomously, the champion of your own success.Eager to influence and build relationships.Outstanding written skills and public speaking capability with a focus on polish and attention to detail.Ability to be assertive when required in order to drive action.Experience managing cross-functional projects, working with external commercial partners, managing people directly and indirectly, and delivering to deadlines.Strong analytical skills, to measure, learn and iterate. Knowledge of BI or Tableau a bonus.Familiarity with Google Analytics, WordPress, App Store, HubSpot and Slack would be beneficial.Exceptional ROI-tracking skills, ability to prove what is – or isn’t – working.Experience in SaaS, technology and/or Veterinary is a real bonus.ezyVet is growing at a fast pace, no two days are the same and no manual exists that will tell you what to do. If you’re a self-starter, team player and want to be a part of building something great, then we’d love to hear from you. Reap the rewards of a fast-growing, global company and achieve more than you ever thought possible.Check out our new Auckland office ( being built and our latest Customer Story (