Senior Brand Manager- Vaccines

  • Company:
  • Location:
  • Salary:
    negotiable / month
  • Job type:
  • Posted:
    2 days ago
  • Category:

Our vaccines business is one of the largest in the world. We produce paediatric and adult vaccines for a range of infectious diseases. In New Zealand our vaccines portfolio helps prevent illnesses such as hepatitis, rotavirus and HPV infections, diphtheria, tetanus, whooping cough, measles, mumps, rubella, influenza and invasive meningococcal disease.

Due to a promotion we have an exciting opportunity available for a Senior Brand Manager within our vaccines team. This role is of critical strategic importance to the GSK New Zealand business and will see you taking a lead role in shaping, developing and executing the “go to market” strategy for a significant and strategically important vaccines product.

Reporting into the Business Unit Head for Vaccines the Senior Brand Manager will have over-arching responsibility for the successful launch of a new vaccine into the New Zealand market.

Your responsibilities will be broad and will include:

  • Developing and implementing a robust, innovative and multichannel product launch and marketing plan for both private and funded markets that will differentiate the brand and drive long term uptake.
  • Taking on a leadership role managing cross functional project teams with local, regional and global teams.
  • Developing your understanding of the vaccines market including the competitor landscape.
  • Developing marketing and sales strategies which support and enable the GSK NZ business to deliver annual sales and profit and strategic objectives.
  • Making an active contribution to the financial performance of GSK NZ including: accurate forecasting and budget management.
  • Developing a multichannel and impactful disease awareness campaign to help drive consumer awareness.
  • We are looking for an experienced marketer with strategic agility and demonstrated influencing skills as this role involves a wide range of internal and external stakeholder management in a complex matrix environment.

    In addition to this you will have:

  • Significant pharmaceutical brand marketing experience, including experience utilising multichannel and digital promotion tools and strategies.
  • Experience developing and implementing marketing plans for new product/ commercialisation projects.
  • Strong levels of commercial and financial acumen and experience in a complex, matrix environment.
  • An applied understanding of the NZ healthcare/pharmaceutical and reimbursement landscape.
  • In return we can offer you a supportive and flexible working environment with a strong focus on career and personal development. Being a modern employer means we focus on what matters most to our people. At GSK, this means managers helping employees to be themselves, feel good and keep growing , in ways that work for them.

    We support and encourage employee physical and mental health and wellbeing and provide a range of programmes to help our people take control of their health, managing their energy levels and adopting healthier behaviours. And we offer flexibility through life-friendly policies so that we can make our work and home lives work well together.

    At GSK we believe in the power of an inclusive and diverse workforce. We aim to create an inclusive workplace where all employees feel engaged, supported and know that their work makes an important contribution. We are an equal opportunity employer and all applicants will be considered regardless of sexuality, religion, colour, ethnicity, age, gender identity or parental status. Māori and Pacifika New Zealanders are encouraged to apply for this position.

    He aha te mea nui o te ao. He tāngata, he tāngata, he tāngata

    “What is the most important thing in the world? It is people, it is people, it is people.”


    Our goal is to be one of the world’s most innovative, best performing and trusted healthcare companies. We believe that we all bring something unique to GSK and when we combine our knowledge, experiences and styles together, the impact is incredible. Come join our adventure at GSK where you will be inspired to do your best work for our patients and consumers. A place where you can be you, feel good and keep growing.

    Important notice to Employment businesses/ Agencies

    GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK’s commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.