Job Description
Overview
We are looking for an experienced Affiliate & Performance Marketing Specialist to support the growth of performance-driven marketing across High Tide’s cannabis, accessory and CBD brands, such as Canna Cabana, Daily High Club, Smoke Cartel, NuLeaf Naturals, and more.
This role focuses heavily on affiliate marketing partnerships, publisher relationships, display advertising platforms, and paid acquisition opportunities that drive measurable revenue growth and customer acquisition.
Reporting to the Digital Marketing Manager, we are looking for someone with strong strategic thinking who can identify opportunities, make recommendations, write high-converting copy, brief creative teams, and improve overall channel performance across multiple brands.
The ideal candidate understands how to balance day-to-day optimization with long-term revenue growth and has strong experience across affiliate platforms, partner management, performance reporting, and conversion-focused...