Clash of Clans is one of the most recognisable games ever made. We want to keep it that way, and then some.
Clash is growing beyond the game, showing up in trailers, campaigns, toys, and collaborations. The visual identity has to stretch to cover all of it, stay true to what players love, and still feel fresh. We're also modernising how we make things: pipelines are evolving, our content production is scaling, and we're working more closely with external partners than ever before.