Location of role
Oxford,UK or Zug, Switzerland
Department
Commercial
Key Responsibilities
Marketing Strategy & Tactical Execution
- Lead the development and execution of the cluster marketing plan aligned to the European strategy.
- Adapt brand strategy to local market dynamics, ensuring relevance and competitive differentiation.
- Drive local marketing tactical plan development and execution across all customer-facing activities.
- Develop omnichannel content to drive brand and launch readiness goals, as well as congress-related initiatives.
Launch & Brand Ownership
- Own the cluster launch readiness and execution for the melanoma indication, ensuring alignment with European plans.
Commercial Performance
- Drive sales growth and market share within the specific cluster through targeted strategies and tactical initiatives.
- Monit...