Brand Marketing Executive (E-commerce & Retail)
About Us Happinayls Pte Ltd is a fast-growing e-commerce and retail company specializing in nail art and nail care products. We operate across multiple brands and channels, including major retail partnerships, e-commerce platforms, and distribution networks.
Role Overview We are looking for a highly independent and hands-on Brand Marketing Executive to execute and drive marketing across multiple brands. This role is for someone with real campaign experience, not just coordination. You should be comfortable owning campaigns across e-commerce, retail, and brand activations, while also guiding content and creative direction. This role is designed to grow into a Brand Manager position.
Key Responsibilities Campaign Execution & Performance Execute and manage campaigns across Shopify, Shopee, Lazada, and TikTok Shop Support and run mega campaigns (e.g. 9.9, 11.11, 12.12) Track performance (sales, ROAS, conversion) and optimize campaign...