Implementthe business strategy for Image Guided Therapy Systems (IGTS) Fixed Systems Business Unitin the Middle East Turkey & Africa ( META) Market in alignment with strategic Market priorities.
Business Marketing Manager (BMM)-Image Guided Therapy Systems (IGTS) Fixed Systemsis responsible to develop and execute the Go to Market Approach for assigned portfolio of IGTS and solutions services in alignment with Markets Business and overall Marketing Strategy and works with the Clusters and Businesses to ensure perfect and flawless New Product Introductions and Launches.
He/She supports the Zone Business Leader in the interaction with the Business. The BMM also supports the Modality Sales Leader Modality Sales Specialist and Clinical Application Specialist teams in the Market as a One Point of Contact and ensures Marketing Strategy and plans are aligned and well executed.