Campaign Execution Manager, Direct Marketing
We are currently seeking a Campaign Execution Manager to support our Campaign Execution Team (CET)This role is responsible for managing a technically oriented team focused on the execution of email and direct marketing campaigns through evaluation of our Prospect Database and development of infrastructure and validation routines using tools including, but not limited to, Unica, SQL and Python.
A successful candidate will need to demonstrate an ability to lead a team of execution analysts, collaborate with the leadership team and strategy analytics partners, cultivate strong relationships with Prospect Database vendors, and develop solutions that are executable and meaningful in practice.
The Role
Work with relevant partners to intake segmentation and targeting related business requirements and develop executable solutions that apply complex inclusion/exclusion criteria to ...