About the Role:

As a Performance Content Writer, you will be responsible for creating unique, high-impact, and engaging content for industries like FMCG, Automobile, Telecom, and BFSI. As a core member of the Performance Content team at Performics India, you will play a fundamental role in scaling content production through a hybrid approach of human creativity and AI-powered inputs.

You will learn, train, and collaborate with Content Strategists and Project Teams to ensure the delivery of high-performing, user-centric, and search-optimized assets across these diverse industries.

Responsibilities:

• Industry Research & Ideation: Conduct deep research to understand the specific nuances of the FMCG, Automobile, Telecom, and BFSI sectors.
• SEO & GEO Strategy: Understand and execute comprehensive keyword research for traditional SEO and deploy Generative Engine Optimization (GEO) strategies to impr...