• Assist to translate product & marketing strategy into 360 marketing campaign, lead campaign messaging and creative development. • Assist in the design and execution of social activation campaigns, leveraging creative communication strategies to drive engagement and excitement • Manage social channels and digital tools: FB Pages / Groups, IG, YT, LINE OA, Brand site, app push, SMS, and HTML pages. • Work closely with cross-functional stakeholders to develop product launch plan and promotional campaign to achieve business objective