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🥝 CRM Marketing Manager

Tikkurila | vantaa, Finland | Posted June 05, 2026

Job Description

PPG Tikkurila is looking for a CRM Marketing Manager

As a CRM Marketing Manager, you will lead the development and execution of CRM and omnichannel marketing strategies across EMEA, with a strong focus on activating Salesforce Marketing Cloud (Next). Operating within a multinational, matrix organization, you will play a key role in driving customer engagement, demand generation, and digital sales growth.

You will work closely with the Head of Always-On and cross-functional teams (including brand, content, and global omnichannel teams) to translate high-level strategy into impactful, data-driven CRM campaigns.

Key Responsibilities

  • Strategy & Leadership
  • Campaign Management & Activation
  • Data, Performance & Insights
  • Customer Journey & Segmentation
  • Demand Generation & Growth
  • Budget & Stakeholder Management
  • Market & Industry Awareness

Qualifications

  • Proven experi...

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