The CRM Specialist will be the technical focal point and main administrator for our CRM and automation platforms. The focus of this role is to ensure the health, performance, governance, and integration of our tool ecosystem, supporting the Sales and Farming areas.
This individual will be responsible for the technical management of the platforms, coordinating adjustments, ensuring the correct integration between systems, and maintaining the organization of the data architecture. Furthermore, they will actively engage in the prospecting, evaluation, and implementation of new tools and channels, seeking optimizations and technological expansion opportunities.