Role and responsibilities<br /> Identifying and understanding leads and prospects<br /> Competitor analysis and formulation of counter strategies<br /> Track and measure the performance of the marketing personnel in branches<br /> Improving awareness of the product and services among customers and prospects in the market.<br /> Enhance current products based on market dynamics and competitor strategies based on company policies.<br /> Customer Acquisition:<br /> Market research and analysis to identify prospective customers<br /> Organizing customer loyalty programs and help in formulating targeting and pricing strategies<br /> Interacting and negotiating business deals with corporates/relevant stake holders<br /> Customer relationship and retention:<br /> Coordinating with current & future customers, ensuring complete satisfaction and maximum utilization of the product or services rendered to customers<br /> R...