About the job Digital Marketing Executive

Responsibilities:

• Plan and execute digital marketing campaigns to generate leads for the credit card DSA channel.
• Manage paid advertising campaigns on platforms like Google Ads, Facebook, Instagram, and LinkedIn.
• Develop engaging content, including blogs, social media posts, and email campaigns, to attract and engage potential customers.
• Analyze campaign performance metrics and optimize for maximum ROI.
• Collaborate with the sales and compliance teams to ensure consistent messaging and adherence to regulatory standards.
• Perform SEO/SEM activities to increase website traffic and visibility.
• Monitor market trends and competitor activities to identify opportunities for innovation.
• Manage CRM and marketing automation tools to nurture leads and track customer journeys.

Requirements:

• Bachelors degree in M...