• Manage and update digital product catalogs to ensure accurate and appealing content.


• Collaborate with marketing and design teams to enhance online merchandising strategies.


• Monitor website performance and analyze user behavior to optimize conversion rates.


• Support the execution of promotional campaigns and seasonal launches.


• Ensure alignment of digital merchandising efforts with overall brand guidelines.


• Conduct regular competitor analysis to identify opportunities for improvement.


• Work closely with the IT team to address any technical issues affecting the digital shopping experience.


• Generate performance reports and provide actionable insights to stakeholders.

A successful Digital Merchandising Assistant/Specialist should have:

• A relevant educational background in marketing, e-commerce, or a related field.


• Strong analytical skills and a ...