E-commerce Growth & Social Commerce Manager

Responsibilities

• Performance Marketing (Revenue-Focused)
• Plan, execute, and scale Facebook & TikTok ad campaigns
• Optimize for ROAS, CPA, and conversion rates
• Continuously test creatives, hooks, and funnels to drive performance
• Social Commerce (Critical Focus)
• Recruit, train, and manage TikTok Live / Shopee Live hosts
• Build and lead a high‑performing live selling team
• Develop scripts and frameworks to improve live conversion rates
• Turn live sessions into consistent daily revenue channels
• Launch high‑converting offers, bundles, and urgency‑driven campaigns
• Develop product positioning strategies that drive conversions
• Execute campaigns to generate revenue spikes during key periods
• Hire and manage:
  • Content creators
  • Performance marketers
• Build ...