eCommerce GI Business Director (Direct-to-Customer)
General Insurance
Products and Propositions
GT Tower
Chief Products and Propositions Officer
eCommerce GI Business Director will lead the direct-to-consumer (D2C) strategy for General Insurance at AXA Philippines, driving digital marketing, online sales, and campaign execution to achieve Gross Written Premium (GWP) targets. This role is critical in accelerating AXA’s digital growth agenda—leveraging eCommerce and GIO STP platform, expanding embedded insurance partnerships (e.g., fintech, e-commerce, and telco ecosystems), and delivering seamless customer journeys.