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🥝 Executive, E Commerce (For SANTAN)

AirAsia | Sepang, Malaysia | Posted June 04, 2026

Executive, E Commerce (For SANTAN)

Job Description

Job Description

eCommerce Strategy & Execution

  • Develop and execute eCommerce strategies to drive sales growth on TikTok.
  • Lead customer acquisition efforts through TikTok Shop, paid ads, livestreams, and affiliate..
  • Plan and manage key campaigns (, special offers, flash sales) on TikTok, analyzing trends to optimize spend and increase ROI.
  • Build relationships with key account managers to ensure the smooth campaign execution.
  • Optimize store setup, including product listings, pricing, banners, and inventory, while staying updated on platform policies and tools.
  • Allocate budget and run A/B testing to optimize ads across shop tabs, livestreams, and products.

    • Livestream Management

  • Oversee the planning and execution of livestreams and manage monthly live schedule.
  • Recruit, train and manage live hosts, ensuring they are equipped with product knowledge and audience engagement strategies....

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