What You'll Do

As a Marketing Senior Manager within BCG's People & Organization Practice Area (PA), you will serve as a strategic marketing leader: shaping the PA's go-to-market narrative, building BCG's external reputation, and partnering closely with PA leadership to advance our position as the preeminent advisor on people and organization topics.

Strategic Leadership & Planning

• Define and lead the annual PA marketing strategy, translating business priorities into a coherent, integrated go-to-market plan


• Serve as a trusted thought partner to PA leadership, providing market intelligence and strategic counsel to shape positioning decisions


• Identify competitive white space; proactively propose and pilot new marketing approaches that build PA differentiation


• Set strategic direction for how BCG POP shows up in the market: thought leadership positioning, client engagement frameworks, SATT programs, in pa...