Titles don't matter here. Results do.

We're The Family Group, a portfolio of kids & family brands. We're building one centralized performance function that serves all of our brands, and we need the person to run it.

Not manage it. Not report on it. Build and run it.

We set the strategy together. You make it happen - across brands, channels, and whatever it takes.

Tasks

• Build and run performance marketing across Meta, Google, and TikTok for multiple brands


• Create the systems, frameworks, and testing pipelines, from scratch


• Own tracking, attribution, and reporting across the portfolio


• Onboard new brands into the performance setup as we grow


• Work closely with the C-Level to turn strategy into repeatable execution


• Be the growth brain across the entire group - not just one brand

Requirements

• Strong hands-on Meta and Google ...