Responsibilities

• Own UK brand & narrative – own and localise positioning and messaging for the UK market; translate Nordic proof points into UK‑relevant value and stories; define key themes and points of view across content, events, and partnerships; act as the internal UK market expert and feedback loop.
• Organic growth & inbound – build and execute a UK organic growth strategy (content, SEO, distribution); develop UK‑focused pillar content, use cases, and proof points; build organic visibility via LinkedIn, communities, and owned channels with the Marketing Team; partner with performance and automation to amplify what works.
• Events & webinars – lead UK event and webinar strategy end‑to‑end; plan and execute field events, roundtables, conferences, and webinars; partner closely with sales on account‑driven and pipeline‑influencing events.
• Partnerships & co‑marketing – identify and activate UK partners (tech, ecosystem, industry); own co‑mar...