Campaign Delivery & Execution

• Build and execute outbound and inbound marketing campaigns using LinkedIn, email, voice notes, and landing pages.
• Set up automated sequences and triggers to move prospects through the funnel.
• Coordinate message personalisation, A/B testing, and response handling.

Own the Marketing Tech Stack

• Manage tools including Clay (data enrichment and segmentation), Lemlist (multichannel outreach), ElevenLabs (AI voice), ScoreApp (lead capture), Qwilr (proposals), and Calendly (booking).
• Ensure integrations across tools and platforms are functioning and optimised.
• Evaluate and onboard new tools as needed to improve speed or quality of execution.
• Source and build prospect lists from LinkedIn and scraped data.
• Enrich contact data (emails, phone numbers, titles, signals) via APIs and enrichment tools.
• Segment audiences based on seniority, industry, ...