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🥝 GTM Marketing Lead (UK)

Igbaffiliate | london, United-Kingdom | Posted June 29, 2026

Job Description

Gtm Marketing Lead (Uk) - Job description Better Collective is a global sports media group, attracting over 400 million monthly visits across our portfolio of leading brands - including AceOdds, HLTV, The Nation Network, Action Network, Futbolsites, and more.

We’re on a mission to make sport more exciting, accessible, and engaging for fans around the world. With our innovative approach and fan-first mindset, we’re redefining how sports content is experienced and shared. We’re launching a new betting product and are looking for a Marketing Lead to own go-to-market strategy, influencer partnerships and execution in UK. This role will be responsible for driving brand awareness, user acquisition, and localization of the product for the UK market.

Responsibilities

  • Spearhead marketing strategy for a new betting product launch in UK
  • Build out and manage network of creator partnerships to drive adoption of the product
  • Develop and execut...

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