Job Purpose

The Head, Marketing & Admission leads the development and execution of the school’s marketing and enrolment strategies to strengthen brand awareness, attract prospective families, and support overall student recruitment goals. This role oversees marketing campaigns, manages admissions communication strategies, and ensures that all initiatives align with the school’s vision, values, and growth objectives.

Key Responsibilities

Marketing Strategy & Brand Development

• Develop, implement, and evaluate integrated marketing and communications plans to drive student enrolment and enhance the school’s visibility.
• Oversee brand management to ensure consistent messaging and visual identity across all channels.
• Conduct market analysis and competitor research to inform strategy and identify new opportunities for growth.
• Manage marketing budgets and allocate resources effectively to maximise ROI.
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