Job Purpose:

• The Head of Marketing, Member Experience & Growth is responsible for driving CIB Ghana’s strategic objectives through innovative marketing, exceptional member experience, and sustainable membership growth.

• This role leads initiatives to expand and retain membership—including students, members, fellows, and other stakeholders—while enhancing brand visibility, digital presence, and stakeholder engagement.

• The position oversees strategic partnerships, media relations, and flagship programmes such as Bankers’ Week, CPD initiatives, and the Banking Academy.

Key Responsibilities

Strategic Marketing & Growth:

• Develop and execute integrated marketing, enrolment, and growth strategies aligned with CIB Ghana’s strategic plan.

• Implement digital marketing campaigns to boost visibility and engagement.

Membership Development:

• Drive student and professional enrolment...