Head of Shopper Marketing - High growth SME Drinks business

Our client is a business that has scaled globally and have reshaped modern wellness through innovative, and functional products. Sold across all major UK and international retailers, they continue to scale at pace and Shopper Marketing is becoming a critical growth engine for the next phase.

This role is all about building a centre of excellence for shopper, customer and activation strategy across Europe - leading the strategic development and execution across all channels to convert shoppers into buyers, driving sustainable brand growth and customer partnerships.

The Role

Shopper Strategy Leadership

• Lead and mature the EU Shopper & Customer Marketing function setting the frameworks, tools and ways of working that turn shopper insight into commercially powerful activation.
• Design and deliver best‑in‑class activation across the full path to purchase: in...