The purpose of this role is to manage, activate and support innovative influencer marketing campaigns. Manages and nurtures new client relationships, and ensures programmes are highly effective and creative with measurable outcomes. Plans and delivers social media campaigns with creators and influencers across paid, earned and shared media.

Job Description:

Key responsibilities:
Develops channel recommendations
With some help or guidance, can get to an influencer idea rooted in insights and/ or built within the creative presentation to sell into clients. Builds on data including target audience, category and POV on culture
Identifies new platform opportunities and proactively initiates relationships with new vendors
Represents as sole influencer representative in a room with internal teams for brainstorming and internal meetings and presents confidently
Develops creative ways to breakthrough digital clutter and engage bloggers and other online influen...