Responsibilities
● Plan and execute digital marketing campaigns across all the paid channels like
google adwords, facebook, instagram, amazon ads etc
● Understanding of the key KPIs mainly CAC, LTV, Retention, ROAS etc for different
vertical of business
● Ahead of the curve execution on ever-evolving advertisement product suite, based
on channels as mentioned earlier
● Monitor and analyze campaign performance data, identify trends, and make
recommendations for optimization.
● Work with the team to create relevant reports and presentations to share regular
campaign performance updates with the key stakeholders
● Design, conceptualize & co-ordinate with the creative team to bring out campaigns
based on solid consumer ...