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🥝 Manager Go‑To‑Market Lifestyle, SEA

adidas | Petaling Jaya, Malaysia | Posted June 25, 2026

Job Description

Purpose

The Go-To-Market (GTM) Manager for Lifestyle is responsible for executing seasonal GTM plans in market, translating SEA category direction into locally relevant assortments, strong channel execution, and impactful consumer experiences that drive sustainable growth.

 

 

Key Responsibilities

1. Seasonal GTM Planning & Process Leadership

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