Roles and Responsibilities

Role Contour: Support Marketing teams in implementation of marketing strategy through providing services to the internal team
Accountabilities:

Plan and monitor implementation of Media planning and buying strategy in accordance with overall marketing strategy by liasioning with agencies in order to improve outreach to various stakeholders

Conduct Advertising & media agency management to ensure marketing budget is being well spent

Manage Content Creation and distribution through different channels

Increase outreach to existing and new customers by coordinating with print and electronic media , by driving marketing and brand building activities, by developing corporate communication and media tool kits

Identify among various media agencies and media channels the right mix in line with the communication plan by developing relationship with these agencies, negotiating with them i...