Industry: Premium Commercial Vehicles (Global Leader)
Step into a strategic leadership role with a world-leading automotive brand. You will be the architect of the company’s marketing roadmap, blending creative storytelling with data-driven digital transformation to maintain a premium market position.
Key Responsibilities - Strategy & Budget: Design the annual brand strategy and oversee the marketing budget and monthly expenses.
- Public Relations: Lead Public Relations efforts, secure media coverage, and handle crisis communications.
- Digital Ecosystem: Manage websites, social media, and CRM tools to drive e-commerce and data analytics.
- Lead Generation: Orchestrate high-impact events and campaigns to fuel the sales pipeline.
- Brand Integrity: Ensure Corporate Identity (CI) compliance across all dealerships and materials.
- Communication: Manage internal platforms, customer newsletters, and liaise with international marke...