Drayton is excited to be partnering with an elevated service‑led business redefining their sector's proposition. This business is now entering a significant growth phase and are now investing in a Group Director of Marketing to take the business through its next stage of scaling.
In this exciting role, you will:
- Define, oversee and manage all aspects of marketing strategy across two divisions of this business, acting as a true business partner to the entirety of the senior leadership team.
- Drive business growth through the development and execution of the marketing strategy to engage both immediate‑need customers and long‑term prospects.
- Own end‑to‑end lead generation strategy, with a focus on pipeline quality and subsequent conversion.
- Attend and strategically leverage local events, community forums, and networks to engage customers.
- Own customer data and CRM end‑to‑end, combining quantitative performance metrics wi...