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The Role We are looking for someone with excellent creativity and enthusiasm to be part of a larger marketing team whose aim is to raise awareness of new products, brands and services via campaigns and projects. You will collaborate with other members of the marketing and other team(s) to develop ideas.
The Responsibilities:
- Campaign Management & Execution: Coordinate the end-to-end rollout of 360° campaigns. This includes uploading content on campaign pages, FAQs, and T&Cs pages, creating promo codes, ensuring proper tracking link (UTMs) attribution, and identifying/resolving potential operational issues prior to launch
- Data-Driven KOL Management: Manage the influencer marketing pipeline end-to-end as a priority focus. Beyond scouting and negotiating, analyze KOL performance metrics (CPA, engagement rates, and conversion) to determine scalability and ROI
- Vendor & Ag...