Support development and execution of monthly marketing plans and campaigns.
Coordinate campaigns across digital platforms and retail stores to ensure alignment.
Plan, execute, and optimise campaigns across Meta Ads and Google Ads (SEM/Display/YouTube).
Manage SEO/SEM, EDMs, and content marketing initiative.
Monitor and optimise campaign performance to maximise ROI and conversions.
Collaborate with partners on co‑marketing campaigns and digital promotions.
Manage CRM activities, including email/SMS campaigns and customer database engagement.
Work with retail teams to ensure proper customer data capture at stores.
Communicate promotional plans clearly to retail staff for in‑store execution.
Ensure consistency across POSM, promotions, and customer messaging.
Work closely with design team on marketing materials (digital and in‑store).
Track performance and prepare reports wit...