MarTech Business Analyst

Location: Singapore (Office)

Type: Full-time

Department: Digital

Job Summary

We are seeking a proactive and strategic professional to join our team as a MarTech Business Analyst, Customer Data Platform. In this pivotal role, you will serve as a bridge between business requirements and technical implementation, supporting our Customer Data Platform (CDP) initiatives. Your expertise will drive the discovery, assessment, and optimization of customer data strategies, ensuring our MarTech stack is positioned for growth and innovation. You will collaborate with stakeholders to define use cases, enhance data quality, and facilitate seamless integrations that deliver personalized customer experiences. 

Responsibilities