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🥝 Media Planner

Robert Half The Creative Group | Fort Worth, United States | Posted June 06, 2026

Job Description

Description
Media Planner

Remote in DFW! Must be local to DFW area!


A well-established, full-service advertising agency is seeking a Senior Media Planner to act as a strategic partner across key accounts. This role sits at the center of media, creative, and client strategy—translating complex briefs into integrated plans that drive performance.


What You’ll Do

Media Strategy & Planning

+ Build integrated media plans across broadcast, OOH, print, paid social, programmatic, and digital

+ Translate audience insights, budgets, and objectives into structured plans and buying frameworks

+ Leverage research tools and platform data to inform channel mix and targeting strategy

Innovation & Strategic Input

+ Apply emerging tools and AI-driven insights to improve targeting, forecasting, and planning efficiency

+ Bring proactive, forward-thinking recommendations to internal teams and clients

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