The Planning Director leads a unit of media professionals in the conception and delivery of innovative, well targeted business building marketing solutions across a variety of media to meet or exceed clients’ objectives. This involves the creation and execution of media plans, unearthing insights, integrating capabilities and flawless execution on all fronts. This person is the primary point of contact for clients and will oversee the day-to-day communications planning and/ or buying processes for the assigned accounts. This role reports directly to the Business Lead leading an Account.
Functional Competencies