**Position: New Commercialization Manager**

**Location: Pune**

The **New Commercialization Manager** (NCM) is responsible for driving & ensuring a rock-solid platform for robust and successful launches in the region.

**Key Responsibilities**

+ Develop key insights into crop and segment as well as brand experiences to ensure strong and relevant positioning of the product
+ Develop thorough Knowledge and understanding of all new commercialization brands for laying out value Plot Demos (VPDs) for Commercial CP Portfolio
+ Active member of launch teams & Liaise with Marketing and IFS teams for development of VPD protocol and execution Mark com team on communication concepts
+ Member of PCT & actively involve from concept creation ( L-6 ) to Launch (L) stage & help in compiling key customers unmet needs and value drivers in key crop and pest segments
+ Understand growers CTQs and key insights on the grower practices.
+ Establish KPIs and ...