Oversee the performance of the online product including product portfolio promotions and user engagement.

• Work closely with CRM, VIP, Product, and Acquisition teams to maximise user lifetime value and retention.
• Analyse user behaviour, product performance, and promotional effectiveness to optimise key performance indicators (KPIs).
• Manage the lobby strategy, ensuring the right mix of providers, features, and content placement.
• Support promotional planning and execution, including bonuses, tournaments, and seasonal campaigns.
• Monitor competitor activity and market trends to ensure the product remains competitive and innovative.
• Collaborate with Payments, Risk, Fraud, and Compliance teams to ensure smooth operational performance.
• Drive continuous improvements in the user journey, UX, and overall experience.
• Support high-value user strategies in coordination with the VIP team.

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