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🥝 Owned Media Lead: CRM & Membership Growth (Nordics)

H&M | helsinki, Finland | Posted June 15, 2026

Job Description

H&M in Helsinki is seeking an Owned Media Lead to plan and optimize CRM communication across various channels. The ideal candidate will have 5–7 years of experience in media planning or CRM, preferably in retail or e-commerce.

You will collaborate with teams to ensure consistent communications and support commercial goals while leveraging customer data for personalized experiences. This is a full-time, permanent position with attractive employee benefits including a staff discount card.

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