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🥝 Paid Media Manager

Lyca Group | lisboa, Portugal | Posted June 05, 2026

Job Description

Job Summary:

The Paid Media Manager will be responsible for developing and executing paid media strategies to drive customer acquisition, engagement, and revenue growth. The role requires a deep understanding of digital advertising and the ability to manage and collaborate with third-party digital agencies to achieve optimal campaign performance. The ideal candidate will have a strong background in digital marketing, with a focus on paid media in the mobile telecommunications industry.

Strategy Development:

Create and implement paid media strategies across various platforms (e.g., Google Ads, Facebook, Instagram, LinkedIn, programmatic networks, affiliates) to align with business goals.

Identify and leverage new opportunities in paid media to enhance customer acquisition and brand visibility.

Ensure all paid media efforts are aligned with the overall marketing strategy and brand messaging.

Agency Management:

serve as the pri...

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