This is one of those roles that doesn’t come up very often. Not because of the title, there are plenty of “Principal Designer” roles out there, but because of the combination of leadership, product impact, growth stage, and genuine influence.
This is a business built around improving wellbeing, not just selling into it. The product genuinely makes a difference to customers’ lives, and that shows in both the customer base (Over 2 million) and the growth.
They’ve gone from early-stage to No1 in the UK quickly.
Next stops: Europe, then the US. Importantly, it’s still early enough that a Principal Product Designer can shape how the product experience evolves at scale, not just optimise what’s already there.
At its core, this is about owning how customers experience the product, and making it meaningfully better.
The focus is heavily on customer lifecycle, understanding what makes customers stick, engage, and get ongoing value, then...