Role Overview
MultiBank Group is seeking a highly analytical and detail-oriented Product Analyst to join our growing team in Dubai. This role sits at the intersection of product, data, and business strategy, playing a critical part in shaping data-driven decision-making across our digital platforms.
Key Responsibilities
- Analyze user behavior, conversion funnels, and product performance metrics to identify trends, opportunities, and areas for optimization.
- Develop, maintain, and enhance dashboards, reports, and KPIs to track product health and performance.
- Define, monitor, and analyze key user lifecycle metrics such as activation, retention, engagement, and churn.
- Design, execute, and evaluate A/B tests and experimentation frameworks to drive continuous product improvement.
- Conduct cohort analysis and deep-dive investigations to understand user segments and behavioral patterns.
- Collaborate ...