Description
This role is ideal for a strategic, execution focused product marketing leader with the ability to shape end-to-end product strategy, lead launch and lifecycle execution, and partner closely with U.S. and global field teams. The position offers high visibility and the opportunity to influence crossfunctional and business leadership while driving meaningful patient and customer impact.
Key Responsibilities
Product Marketing Leadership
Own product marketing strategy across the full product lifecycle, including launch planning and execution, inmarket optimization, line extensions, and managed product transitions through obsolescence.
Lead product positioning, messaging, and value proposition development grounded in clinical evidence, customer insights, and market dynamics.
Ensure disciplined execution and continuous improvement through product performance data, market insights...