In close collaboration with the Promotions Manager (PM), the Promotions Executive is required to manage the Brand Promoters (BP), ensure deployment effectiveness, setting and reviewing volume targets for BP, developing competitors’ intelligence, handling complaints, ensuring well-being and compliances of BP, and managing ad-hoc event Brand Ambassadors deployment.
ROLES & RESPONSIBILITIES: - Produce bi-monthly reporting packs and analysis to evaluate Promotions strategy and performance (e.g., uptake, ROI proxies, execution quality); highlight trends, risks, and opportunities, and provide clear recommendations for management.
- Lead new Promotions initiatives/projects by defining problem statements and success metrics, building simple business cases, coordinating stakeholders, and tracking post-launch results to inform continuous improvement.
- Partner the PM on budget planning and strategy by developing forecasts, analysing spend vs. outcomes, running s...