I. Duties and Responsibilities
o The formulation of marketing strategies/plans and pre-evaluating possible target accounts;
o The maintenance of the bank’s competitive position by constantly reviewing/implementing pricing strategies and industry developments;
o The effective packaging of credit products to meet client needs;
o The cross-selling of other services of the Bank (other than Credit), in order to totally satisfy and capture the needs of the customer.
o The proper implementation of the marketing call program;
o The close monitoring of the status of customer relationship in order to assess actual performance on business volume and profita...