As the Global Senior Manager, Social Media & Influencer Marketing, you will lead the development and execution of our social media and influencer strategies to drive brand awareness, engagement, and business growth. You will own the end-to-end management of social channels, influencer partnerships, and content creation, ensuring campaigns are innovative, culturally relevant, and aligned with brand and business objectives. Working closely with cross-functional teams including Brand, Product, Digital, Trade Marketing, and external partners, you will translate strategic concepts into compelling content and campaigns while leveraging analytics to optimize performance and demonstrate measurable impact.
Social Media Strategy & Execution: