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🥝 Sales Representative at Reputable FMCG Company

Confidential | Ghana, Ghana | Posted June 17, 2026

Job Description

Reports To: Operations Manager

Purpose


The company is a KEY DISTRIBUTOR / WHOLESALER of wines, spirits, beer, carbonated soft drinks and mineral water. The Sales Coordinator will report to the Operations manager.


Main Duties

  • Act as chief sales person for the business

  • Monitor sales of major customers and contact them at least once in two weeks

  • Monitor market credit and adherence to credit policy

  • Product Distribution

  • Coverage Expansion

  • Evaluate number of shops called (planned vs. actual)

  • Evaluate frequency of sales called to shops

  • Support and monitor implementation of activation and visibly initiatives in the market

  • Stock, Cash and Credit Reconciliation daily, weekly and monthly
  • KPIs

  • Achievement of sales value target

  • Achievement of key category sales volume target

  • Trade Debt and credit mana...
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