Overview

Senior Analyst, Salesforce Marketing Cloud

We are seeking a Senior Analyst, Salesforce Marketing Cloud to join our Marketing Operations team and support the technical execution of email campaigns within Salesforce Marketing Cloud.

The ideal candidate brings deep Salesforce Marketing Cloud expertise, strong data-driven judgment, and disciplined execution. You will manage multiple concurrent campaigns with precision and efficiency, ensuring consistent quality and scalable program performance.

Key Accountabilities

• Configure, personalize, and deploy email campaigns within Salesforce Marketing Cloud using pre-developed creative templates and assets.
• Develop dynamic personalization and conditional logic using AMPscript.
• Write and maintain SQL queries for audience segmentation, including joins, suppressions, filters, and use of data views.
• Create and manage Data Extensions to support targeting, personalizati...